Your startup is growing. Your brand doesn't know it yet.

Graphic Dojo embeds with funded startups as their creative department before they have one, handling brand, website, copy, and content so founders can stop guessing and get back to building.

Bearded man wearing an orange life vest and pink swimming goggles on his head, showing extensive tattoos on his arms and torso against a yellow background.
Elderly man with white hair and beard wearing yellow sunglasses and bright yellow blazer making a playful hand gesture on an orange background.
Pineapple wearing white sunglasses lying on sandy beach with palm leaf shadows.
Three people wearing colorful suits and large animal head masks, standing against a white wall with hands on hips.
Person sitting at a desk with a laptop wearing a cardboard box with painted eyes on their head.
Bulldog puppy with brown wig against a bright pink background, tongue out and looking happy.
Young man in a red jacket and blue beanie balancing a white disposable coffee cup on his head against a blue background.
Bearded man in white t-shirt holding a laptop open above his head against a pink background.
Person wearing a panda head costume typing on a laptop against a turquoise background.
The situation

Your product is ahead of your brand. Let's fix that.

You raised the round. You built the product. You hired smart people. And somewhere between closing the deal and your first serious sales call, you realized nobody owns the brand.

You tried a freelancer. They disappeared.

You called an agency. They wanted 12 weeks and a budget that made you laugh.

You asked someone on the team to handle it. They're still handling it.

Meanwhile a real investor, a real partner, or a real customer is about to Google you.

This is the part where Graphic Dojo walks in.

Services

Every piece of creative your startup needs. Strategized, built, and connected.

Graphic Dojo embeds with your team and handles every piece of creative your company needs, from strategy to launch. The writing, the design, the tech setup, the brand system, the website build, the deck. All of it. So you can get back to running your business.

Brand Identity + Guidelines

Your visual foundation built to scale. Logo system, color, typography, and usage guidelines your team can actually follow — designed to grow with your company, not get replaced when you hire your first designer.

Website Strategy, Design + Build

A website that finally reflects what you've built. Strategy, copy, design, and website development all handled in one place and is built to convert visitors and hold up under scrutiny.

Copywriting + Messaging

Words that make your audience feel understood before they've said a word. Homepage copy, sales materials, one-pagers, and email all written for the humans who need to buy from you.

Pitch Decks + Investor Materials

The creative that walks into every room before you do. Visually sharp, narratively clear, and built to hold attention in the seconds that decide whether someone keeps reading.

Content + Campaign Creative

Social, email, ads, and video that stay on brand and on strategy. The content that keeps your company visible and credible between the big moments, finished on time, every time.

Fractional Creative Direction

Senior creative leadership without the full-time cost. Monthly retainer, all the strategic oversight — and the right execution team behind it to make sure nothing falls through the cracks.

Meet Michelle Tagliaferri
3D avatar of a woman of Michelle

I know what your brand needs before you know how to ask for it.

I founded Graphic Dojo after twenty years of brand and creative leadership across health tech, digital health, pharma, and tech because I kept seeing the same gap — funded startups with real momentum and creative work that was holding them back.

What Graphic Dojo brings is senior strategy, creative direction, and execution expertise all in one place. No handoffs. No learning curve. No explaining your business to someone who does not understand your space. Just sharp, connected creative work delivered at the pace your company is actually moving.

This is what twenty years in the room looks like when it is fully deployed on your business.


20+ years brand and creative leadership.  
Tech, health tech, medical affairs, and pharma specialist.

RESULTS

No committees. No handoffs. Just work that gets done right.

Graphic Dojo has helped funded startups and growing companies across health tech, digital health, and tech go from creative chaos to launch-ready. Every engagement looks different. The result is always the same.

Six videos. Zero starting point. Three weeks.
A health tech company needed to reach insurance brokers with a clear, compelling story — fast. Nothing existed. No script, no storyboard, no creative direction. Graphic Dojo built the entire series from concept through production: six deployment-ready videos, written, storyboarded, and creatively directed from blank page to finished in three weeks.

Everything at once. One partner. Weeks not months.
A funded health tech startup needed a full brand foundation before launch — visual identity, website copy, design, and a complete Webflow build. One engagement, one creative director, one process. Brand strategy through live website, delivered in weeks. Ready for their next funding conversation the moment it launched.

"Michelle is amazing. She can take direction and run with it. She’s always on time and her design is thoughtful and intentional. She’s the best!"
Ray G.
VP of Marketing, Health Tech
"Michelle is talented and a delight to work with.  The quality of work is superb and her speed and communication on deliverables made her a delight to work with."
Peter M.
President, Marketing Consulting Firm
"Michelle has a keen eye for design and a creative direction. She has the ability to push   strategic imperatives while keeping high level aesthetics a priority."
Victor T.
Manager, Pharmaceutical Digital Marketing  
"Michelle was a dream to work with—she turned around projects quickly and always to specification. She was flexible, open to iteration, and gave thoughtful perspective. Michelle always delivered, but her positivity and openness were a refreshing plus.
Hannah L.
Product Marketer, Biotech Company
Fit

Sound like you? Let's talk this week.

You've got funding, not a creative team

You've raised a round but you don't have a designer, a marketer, or anyone whose job it is to make your company look like what it actually is. That's exactly where Graphic Dojo works best.

Your big moment is coming

A raise. A launch. A partnership. A sales push. Something is on the calendar that your current brand isn't ready for and you need it fixed before that moment arrives.

You've tried the alternatives

You've been burned by a freelancer who ghosted or an agency that overpromised. You want one partner who is accountable from first conversation to final file.

You need strategy, not just execution

You don't just need someone to make things. You need someone who can tell you what to make, in what order, and why it matters for your business right now.

You need it all to work together

Brand. Website. Deck. Content. You've seen what happens when each piece comes from a different vendor with no creative oversight. That's not happening here.

You want one partner, not a vendor list

One point of contact. One creative voice. One team that understands your business and shows up every time.

Your next big moment is coming. Let's make sure your brand is ready for it.

Graphic Dojo works with a small number of clients at a time, on purpose. If you have a launch, a raise, a rebrand, or a high-stakes moment on the horizon, the time to start is before you need it — not the week of.Graphic Dojo takes on a small number of clients at a time, on purpose. If you have a launch, a raise, a rebrand, or a high-stakes moment on the horizon, let's talk this week.